CHEYENNE FRONTIER DAYS / B2G1F + FREE HAT

OBJECTIVE:

Motivate the Cheyenne Frontier Days Community

  • Support Local Retailers

  • Buy Authentic Wrangler Apparel

  • Offer Savings

OBJECTIVE:

Motivate the Cheyenne Frontier Days Community

  • Support Local Retailers

  • Buy Authentic Wrangler Apparel

  • Offer Savings

Ad Reach

The total number of unique people exposed, at least once, to an advertisement during a given period.
  • 86,160

Ad Reach

The total number of unique people exposed, at least once, to an advertisement during a given period.
  • 86,160

Ad Reactions

The level of engagement measured by factors such as users' comments, shares, likes, and more
0

Ad Impressions

When an advertisement is viewed once by a visitor, or displayed once on a web page
0

Ad Reactions

The level of engagement measured by factors such as users' comments, shares, likes, and more
0

Ad Impressions

When an advertisement is viewed once by a visitor, or displayed once on a web page
0

Ad Conversations

When a person mentions the content of an ad with friends. The ad gains cognitive awareness by taking advantage of that person’s social trust with their peer group.

5,095

Ad Trusted Peer Reach

The calculated friend audience of the people who are engaging in Ad Conversations. The audience of people who can see a ad conversation.

433,808

Advocate Conversations

When a CLN Advocate discusses an advertisement with a CLN Fan or consumer.

613

Ad Conversations

When a person mentions the content of an ad with friends. The ad gains cognitive awareness by taking advantage of that person’s social trust with their peer group.

5,095

Ad Trusted Peer Reach

The calculated friend audience of the people who are engaging in Ad Conversations. The audience of people who can see a ad conversation.

433,808

Advocate Conversations

When a CLN Advocate discusses an advertisement with a CLN Fan or consumer.

613

Sentiment Analysis

Positive Conversations: conversations with positive adjectives & nouns present.

Negative Conversations: conversations with negative adjectives & nouns present.

Neutral Conversations: conversations lacking negative adjectives & nouns present.

Negative Flip: when an advocate is able to make an initially negative conversation end with a positive statement.

  • Positive Conversations
  • Negative Conversations
  • Neutral Conversations
  • Negative Flip

Sentiment Analysis

Positive Conversations: conversations with positive adjectives & nouns present.

Negative Conversations: conversations with negative adjectives & nouns present.

Neutral Conversations: conversations lacking negative adjectives & nouns present.

Negative Flip: when an advocate is able to make an initially negative conversation end with a positive statement.

  • Positive Conversations
  • Negative Conversations
  • Neutral Conversations
  • Negative Flip

CLN Audience Profile

1,322,058 Fans

CLN Audience Profile

1,322,058 Fans

Age Demographics

  • 35 or older
  • 25-34
  • 18-24
  • 17 or less

Gender Demographics

  • Male
  • Female
  • Other

Additional Metrics:

  • Average Household Income:

    $82,000

  • Home Ownership:

    77%

  • In-Market Travel/Hotel:

    6.77%

Age Demographics

  • 35 or older
  • 25-34
  • 18-24
  • 17 or less

Gender Demographics

  • Male
  • Female
  • Other

Additional Metrics:

  • Average Household Income:

    $82,000

  • Home Ownership:

    77%

  • In-Market Travel/Hotel:

    6.77%